FOR IMMEDIATE RELEASE
North Americans now have a direct and reliable way to book their bucket-list trip to the world’s largest ski area—Les 3 Vallées—thanks to the Les 3 Vallées Travel online agency. This official booking platform makes it easier than ever to plan and purchase holidays in the French Alps destination through all four seasons.
Founded in 1972, the Association des 3 Vallées unites the local tourist offices, municipalities, lift companies, and French Ski School (ESF) to collaboratively promote the region around the globe. Three years ago, the Association set out to expand access and ease of planning for international visitors, developing a direct booking portal to simplify guests’ experience traveling to Les 3 Vallées year-round.
Market research carried out by the Association des 3 Vallées shows that consumers see Les 3 Vallées as a year-round playground of “infinite mountain experiences.” Olivier Desaulty, the Association des 3 Vallées’ executive director, explains:
“The communications approach is to articulate the message about the endless range of activities one can do in Les 3 Vallées. So, the word ‘Mountain’ in the strapline can scroll to reflect this and change to whatever the activity is…Infinite Family Experiences, Infinite Wellness Experiences, Infinite Cycling Experiences and so on. The list is long.”
In addition to its world class skiing, Les 3 Vallées Travel connects guests to the region’s spring, summer, and fall offerings like hiking, cycling, mountain biking, Via Ferrata, wellness retreats, and fine dining in the three valleys. Visitors can customize their trip across seven internationally renowned resorts—Courchevel, Méribel, Brides-les-Bains, Saint Martin de Belleville, Les Menuires, Val Thorens, and Orelle—by using the portal and agency to compare accommodations, receive personalized advice from locals, and directly book everything using the simple site: bookings.les3vallees.com.
The Les 3 Vallées Travel portal functions as a true one-stop shop, offering holiday and seasonal-themed packages which can include: a range of accommodations, from simple apartments to luxury hotels; ski lessons; lift passes; rental equipment; and easy airport transportation. The booking site will even highlight special deals, so guests can take advantage of affordable packages during the low season.
“With the multi-resort passes trending, we see more and more Americans adding Les 3 Vallées to their travel calendar—especially those with an Epic Pass. Without having to consider the additional cost of tickets, and with streamlined travel support from Les 3 Vallées Travel, North Americans are taking advantage of the opportunity to experience the French Alps,” says Dan Egan, founder and owner of Degan Media Inc.
Media Inquiries
Dan Egan
Degan Media Inc.
dan@deganmedia.com • +1 (603) 254-8000
dan-egan.com
About Degan Media Inc.
Degan Media Inc. is a PR and media agency specializing in mountain destinations, outdoor recreation, and storytelling. With decades of expertise in the global outdoor and sport market, Degan Media Inc. connects top-tier destinations and experiences with travelers through respected media voices.
About Les 3 Vallées
Situated in the French Alps, Les 3 Vallées is the world’s largest ski area, offering an unmatched blend of terrain, snow reliability, and resort diversity. From beginners to experts, luxury seekers to adventure enthusiasts, Les 3 Vallées provides an unforgettable alpine escape.
Book at bookings.les3vallees.com
